Deep Dive into Agile Marketing
Episode Nine: An Interview with Jim Ewel

Episode Nine: An Interview with Jim Ewel

November 17, 2020

In episode nine of the Deep Dive into Agile Marketing, John Cass interviews Jim Ewel about his new book, "The Six Disciplines of Agile Marketing." They discuss how the six disciplines lend themselves to four key shifts in culture, what it was like to publish a book during the COVID-19 pandemic, the lessons Jim hopes readers learn from his book, and what agile marketing looks like in 2020.

Episode Eight: The Basics of Agile Marketing with Nina Rachetta

Episode Eight: The Basics of Agile Marketing with Nina Rachetta

September 29, 2020

Nina Rachetta returns to the podcast to discuss the basics of agile marketing.

Episode Seven: An Interview with Giannina Rachetta

Episode Seven: An Interview with Giannina Rachetta

July 3, 2020

In Episode Seven, John interviews Giannina Rachetta, Product Marketing Manager at 3M.

 

Special Edition: (Portuguese) Agile Marketing Around the Globe with Andre Felippa

Special Edition: (Portuguese) Agile Marketing Around the Globe with Andre Felippa

May 14, 2020

In this special edition of the Deep Dive into Agile Marketing, John Cass introduces Andre Felippa to discuss what marketing through an Agile lens looks like in Brazil. This interview is in Portuguese, and it is also available in English.

 
 
Special Edition: Agile Marketing Around the Globe with Andre Felippa (English)

Special Edition: Agile Marketing Around the Globe with Andre Felippa (English)

May 14, 2020

In this special edition of the Deep Dive into Agile Marketing, John Cass introduces Andre Felippa to discuss what marketing through an Agile lens looks like in Brazil. This episode is in English, but is also available in Portuguese.

 
Special Edition: A COVID-19 Update from the Netherlands

Special Edition: A COVID-19 Update from the Netherlands

May 12, 2020

In this episode, John Cass sits down with Adrie Dolman for a short discussion on the impact of COVID-19 on agile marketing in the Netherlands. You can hear more from Adrie on his series over at the Business Agility Institute Podcast Network.

Special Edition: A COVID-19 Update from Naoya Segawa

Special Edition: A COVID-19 Update from Naoya Segawa

May 12, 2020

John Cass sat down with Naoya Segawa of Japan to talk about Naoya's first episode in the Business Agility Podcast Network, an interview about COVID-19 and how it affects agile marketing. 

Check out Naoya's episode here (in Japanese): https://bainetwork.podbean.com/e/episode-1-agile-marketing-in-japan-in-the-age-of-covid-19/

Introduction to Global Marketing Series + Business Agility Podcast Network

Introduction to Global Marketing Series + Business Agility Podcast Network

May 12, 2020

John Cass introduces the global marketing series featuring agilists from Brazil, Japan, and the Netherlands. 

Special Edition: Agile Marketing Around the Globe with Naoya Segawa and Nobuyoshi Adachi

Special Edition: Agile Marketing Around the Globe with Naoya Segawa and Nobuyoshi Adachi

May 11, 2020

In this special edition of the Deep Dive into Agile Marketing, John Cass introduces Naoya Segawa and Nobuyoshi Adachi to discuss what marketing through an Agile lens looks like in Japan.

Special Edition: Agile Marketing Around the Globe with Adrie Dolman

Special Edition: Agile Marketing Around the Globe with Adrie Dolman

May 11, 2020

In this special edition of the Deep Dive into Agile Marketing, John Cass introduces Adrie Dolman to discuss what marketing through an Agile lens looks like in the Netherlands.

 
 

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